After patenting a fake news auto removal tool last fall, Facebook tests new tools to combat fake news. As per recent reports, the new tool will stop page administrators from editing the featured image as well as description and heading on shared links.
The new editing abilities let businesses, journalists, and media outlets to make articles more tempting to their target audience. Or else these editing capabilities are called as click bait in most cases.
If Facebook’s new tool rolls out then pages will no longer be able to ‘put their own twist’ in stories and breaking news. Hot on the heels of its News Feed alterations, the social media mogul is back with yet another attempt to tackle fake news. Now, Facebook tests new tools to fight against fake news that deletes legal content on the platform. With the new News Feed algorithm, the company is able to keep an eye on real-time signals to determine the relevancy of posts such as whether one of your fb pals has just commented on your post.
Not only this, but the company also provided its users the ability to report fake news on Facebook. Given that some people were using the social media platform to spread fake rumors for their own gain, it had launched a fake news filter dubbed Disputed tag. This new filter allowed non-partisan third-party tools like Politifact and Snopes to analyze and remove fake news from the platform.
However, this process failed miserably last month. Some users thought that disputed articles were truly real, and required to be shared even more so their voices wouldn’t be silenced by the media, which eventually led to frustration across the board.
Conversely, this new approach appears to be a powerful counter punch by Facebook. Trustworthy sources can now sleep peacefully, knowing that their content will not be modified in any shape, way, or form whereas trolls will have less credibility and authority.
Read more at How to Report a Post on Facebook
For now, it can be said that the latest move is a win for Facebook and true journalism. But only the time will tell whether it’s effective for the company or not.